Satyam Kantamneni is the Chief Experience Officer at UXReactor. In less than 7 years, UXReactor has become the fastest growing specialized experience design firm in the US, with a team of 50+ employees spread over three continents. Through UXReactor, Satyam is demonstrating that UX can and should drive enterprise-wide innovation and business outcomes. UXReactor has enabled clients to generate multiple billions in additional value from user-centered innovation.
Satyam has also advanced the UX discipline by developing the PragmaticUX framework: a consistent, replicable, measurable, and scalable approach to innovation. UXReactor relies on this proven framework to lead user experience and product innovation for multiple Fortune 500 Companies.
Satyam is passionate about user-centered innovation and he is authoring a book titled User Experience Playbook: A Practical to Fuel Business Growth.
Episode Highlights:
- Who is Satyam Kantamneni [2:20]
- Running his own company with military ethos [6:30]
- What does his company do and how do they help clients [9:27]
- Creating a prototype and going to a new market [14:30]
- Importance of processes in personalizing user experience [17:45]
- Industries that nailed the user experience [24:13]
- Playbooks: The power of designs, 27 How Do I’s, case studies [30:53]
- Missteps when it comes to user experience [37:36]
Links to Sources and Tools:
- Satyam Kantamneni’s LinkedIn
- Visit their website, UXReactor
- Get Satyam’s playbook on Amazon
Listen to other PTSS Episode:
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